China to EU fulfilment, import once, deliver local
Shipping single parcels from China means slow delivery, per-parcel customs and no branding. Get matched to European partners that receive your bulk shipment, clear it once, and ship fast branded local delivery to EU customers.
La diferencia
Cleared in bulk, then shipped like a local brand
Direct-from-China parcels arrive slowly, clear customs one at a time and land unbranded — sometimes with a surprise bill for the customer. The matching filters to partners that receive your container or air freight, handle the import and customs once, and hold stock in the EU to dispatch fast, branded, duty-sorted orders.
Bulk import and one-time clearance
Filter to partners that receive your freight from China and handle import and customs clearance as a single bulk event, so duty and VAT are dealt with once rather than parcel by parcel.
Fast, branded local delivery
See partners that hold your imported stock in the EU and ship orders in days on local carriers, packed to your brand — turning weeks-long direct shipping into local delivery customers trust.
How China to EU fulfilment works
- 01
Describe your sourcing
Tell us what you import from China, your freight method and volumes, your order profile, and the EU markets you sell into, plus your IOSS or duty setup if you have one.
- 02
Compare shortlists
Partners are filtered to those set up to receive freight from China, clear it and fulfil orders, then scored on fit for your volumes, markets and integrations.
- 03
Request an intro
Send a request with your import and order profile attached, so pricing reflects real freight receiving, customs and EU fulfilment rather than a parcel-shipping sample.
- 01
Receive the freight
Your container or air freight from China is received into the EU warehouse, checked in against the shipment, and booked into stock ready to sell.
- 02
Clear customs once
Import and customs clearance are handled for the whole shipment — duty, import VAT and documentation dealt with in bulk rather than on every individual order.
- 03
Fulfil locally
Orders from your store flow in, are picked and packed to your branding, and dispatched in days on local carriers with tracking, like any domestic EU brand.
Get off slow direct-from-China shipping
Start from the directory, or publish a store profile and let the matching find a European partner that imports your China stock in bulk and ships it fast and local.
¿Qué es China to EU fulfilment?
China to EU fulfilment is the model where a brand that manufactures or sources in China stops shipping individual parcels directly to European customers and instead bulk-imports stock into an EU warehouse from which orders are fulfilled locally. Shipping direct from China is simple to start but caps a business: delivery takes weeks, customs is handled parcel by parcel, packaging is generic, and customers can face surprise import charges on arrival. Importing in bulk changes the economics and the experience: freight (sea or air) arrives as one shipment, import and customs clearance including duty and VAT are handled once, and the stock then sits in Europe to be picked, packed to the brand's own spec, and dispatched in days on local carriers. The customer sees a fast, local, branded delivery with no unexpected charges. A partner running this lane combines freight receiving and customs handling with standard EU ecommerce fulfilment, and can advise on the IOSS and duty setup that makes the flow clean.
También llamado: China to Europe fulfilment, import from China fulfilment, China 3PL for Europe
Preguntas frecuentes
Why import in bulk instead of shipping direct from China?
Because direct-from-China parcels are slow, clear customs one at a time, arrive unbranded, and can hit customers with surprise import charges. Bulk-importing into an EU warehouse lets you clear customs once, hold stock locally, and ship orders in days, branded, with no nasty surprises for the buyer. It costs more to set up but fixes the things that cap a direct-shipping store.
Who handles the customs and duty?
A partner running this lane handles import and customs clearance for the bulk shipment — duty, import VAT and documentation dealt with once for the whole consignment rather than per parcel. They can also advise on your IOSS and duty setup so the downstream orders ship cleanly. The product classification and compliance responsibilities on your side still apply.
Sea freight or air freight?
It depends on your margins, timelines and stock. Sea freight is far cheaper per unit but slow, suiting planned replenishment; air freight is faster but costlier, useful for launches, top-ups or high-value goods. Many brands use sea for the bulk and air to bridge gaps. A partner can receive either and help you plan stock so you rarely run out.
Can I hold stock close to my main EU markets?
Yes, and it is usually the point: once stock is imported into the EU it can be held centrally or near your main markets so local delivery is fast. This is what turns a weeks-long direct-shipping experience into next-few-days delivery. Share your key markets so the matching favours partners positioned to serve them quickly.
Is this the same as dropshipping from China?
No — it is the upgrade from it. Dropshipping ships each order individually from China, slowly and unbranded. This model holds your own stock in the EU and ships locally, branded and fast. You take on stock and an import step, but you gain speed, branding, margin and a proper customer experience across your European markets.
Explore further
EU customs clearance for ecommerce
Clearing your bulk import into the EU cleanly.
Bonded warehouse in Europe
Deferring duty on imported stock until it sells.
Dropshipping fulfilment in Europe
The model this replaces, and why brands move on from it.
Browse the directory
Filter every partner by country, platform, carrier, COD and VAT/IOSS.
Guía de impuestos y aduanas transfronterizas en la UE para marcas de comercio electrónico
Una guía clara sobre el VAT, la OSS, la IOSS, los aranceles aduaneros y los impuestos de devolución de la UE para vendedores en línea que comercializan a través de las fronteras europeas.
Guía de aduanas, IVA e IOSS en la UE para comercio electrónico
Una guía práctica sobre el IVA en la UE, la Ventanilla Única, el IOSS, los aranceles aduaneros y la gestión de devoluciones transfronterizas al vender a consumidores europeos.
Cómo gestionar el OSS, la IOSS y el VAT local para la expansión del comercio electrónico en la UE
Expandirse a través de las fronteras europeas requiere una estrategia fiscal clara. A continuación se explica cómo funcionan de forma conjunta el OSS, la IOSS y los registros locales de VAT al realizar envíos a consumidores de la UE.
Aranceles de la UE y el umbral de VAT de 150 euros
Vender en línea a través de las fronteras de la UE exige un dominio claro del umbral de 150 euros, del IOSS, del OSS y de los aranceles aduaneros.
Devoluciones de e-commerce en la UE: cómo gestionar la VAT y la aduana sin pagar dos veces
Devolver pedidos transfronterizos en Europa suele generar cargos innecesarios de VAT y aranceles. Así, los ajustes de IOSS, la franquicia de mercancías de retorno y el enrutamiento local de devoluciones mantienen intactos tus márgenes.
La VAT de la UE y el IOSS, explicados para vendedores de e-commerce
Las reformas de la VAT de 2021 cambiaron cómo entra en la UE cada paquete de menos de 150 euros. Aquí tienes qué es realmente el IOSS, cuándo lo necesitas y quién lo presenta.